Web design for boutiques

Websites and online shops for independent boutiques.

Selling clothes online is a stock problem as much as a design one. Sizes sell out, drops arrive weekly, and returns depend on whether the product page was honest about the fit.

The real problems

What independent boutiques run into

Selling through social DMs

It works until it doesn't — missed messages, manual payment links and no record of what sold. A shop page takes the order and the payment while you're serving someone else.

Stock that goes out of date

Nothing loses a customer faster than buying something you've already sold. Stock levels need to be part of the site, not a separate spreadsheet.

Returns from sizing guesswork

Measurements, model height and fit notes on each product page cut returns noticeably. It's the cheapest change most boutiques can make.

New arrivals nobody sees

A new-in section plus an email list means a drop reaches your regulars without paying to reach them again.

How we build it

Built around drops, sizes and photographs.

Product pages carry proper photography, real measurements, fabric and fit notes, and clear delivery and returns terms. That combination is what converts, and what keeps parcels from coming back.

The admin side stays simple: add a product, set sizes and stock, publish. If you'd rather not, our shop management plan at £99/month covers product uploads and updates for you.

If you have a physical shop, we tie the two together — local collection, opening hours, and a site that sends people through the door as well as to the basket.

Included

What a boutique website includes

  • Product, collection and basket pages designed for mobile
  • Sizes, stock levels and sold-out states
  • Secure card, Apple Pay and Google Pay checkout
  • Postage, local collection and returns information
  • A new-in section and email sign-up for drops
  • Optional shop management at £99/month

FAQs

Questions we're asked most.

Straight answers before you get in touch.

Related

Where to go next.

Other pages that are usually worth a look.

Get in touch

Ready to sell online properly?

Tell us about your boutique and we'll show you a free preview of the shop we'd build.